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For those commissioning

How to commission an economic impact study

What to ask for, what it should cost, and how to get a result you can actually put in front of a board, a lender, or a funder.

If you have never commissioned an economic impact or feasibility study, the process can feel opaque, and that opacity is where a lot of money gets wasted on reports nobody can use. A few decisions up front determine whether you get a document that sits in a drawer or one that moves a decision.

Be specific about the question

The most common failure is a vague scope. "Study the impact of the project" produces a generic report. Name the decision the study has to serve: whether to approve a subsidy, whether to pursue a loan, whether to build. The clearer the decision, the more useful the analysis, and the less you pay for work you do not need.

Ask for impact and viability, and know which you need

Decide whether you need to know what the project would do to the economy, whether it can pay for itself, or both. Public and grant conversations usually want impact. A financing or build decision needs viability. Asking for the wrong one, or paying for both when you need one, is a common and avoidable cost.

Insist on defensibility

Whatever the study concludes, someone skeptical will eventually read it: a lender, a funder, an opposing party, a council. Ask three things of any provider before you hire them. Can every number be traced to a public, checkable source. Does the study show how the answer changes when the key assumptions change. And will it state plainly what it could not establish. A study that cannot survive those questions is not worth commissioning.

What it should cost

National firms price economic impact and feasibility studies in the range of fifty to a hundred and fifty thousand dollars, which prices most rural communities and small businesses out entirely. That price reflects firm overhead more than the work itself. Analysis built on free federal data by a lean provider can deliver the same rigor for a fraction of it. If a quote seems to assume you have a large-institution budget, get a second one.

Make the result usable

A study only earns its cost if the people who need to act on it can read it. Ask for a version that a non-specialist board member or a funder can follow, not only a technical appendix. The clearest deliverable states what it found, how confident that finding is, and what would change it, in language a decision-maker can carry into the room.

Project Red Team runs this kind of analysis for governments, developers, and businesses across the interior West. Tell us about the project and we will lay out what it takes to answer it, and what it costs.

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